Install WordPress on your blog is the next task!
Now that you’ve covered first and second task, it’s time to actually build your blog or site.
For making it easier for you to comprehend, I divide this into two parts:
Part 1: How to install WordPress (WP)
Part 2: WordPress Basic Settings
PART 1: HOW TO INSTALL WORDPRESS?
You may have confusions and questions in your mind at this point. Questions like …
- What is WordPress?
- Is WordPress the only platform for website building or are there some better options?
- How is WordPress related to hosting account and domain name?
Before moving forward, it's better to clarify these confusions.
What is WordPress?
WordPress is a web platform where you create and publish your blog or website. It was established in 2003, and since then it’s getting more and more popularity around the globe.
WordPress is not just a blogging platform, It’s a Content Management System (CMS) that enables you to build, edit and design your website — without any coding.
To make it simple to understand, think of CMS as a template to build your website. In this template, you just have to provide your information and content, and your website will be up and running.
Why WordPress? Are There Some Better Options?
Yes, in addition to WordPress, there are many different CMS (Content Management Systems), like:
Well, you are free to select any CMS, but the fact is that WordPress out-class all blogging platforms. Following graph tells the whole story:
These are some of these reasons why people prefer WordPress:
1. WordPress requires no coding, no programming knowledge (HTML, PHP) and no techie stuff.
2. WordPress is completely free.
3. It is perfect for beginners who want to design professional looking sites.
4. WordPress is Open Source Platform, means that thousands of people around the globe are constantly working to improve it.
5. Plugins enhance the performance of WordPress hundred times. You can add plugins to your site for any function you desire. This makes WordPress very flexible and much productive.
6. WordPress is SEO-friendly. You can optimize your site comfortably here.
7. If you run into problems, it’s easy to find support. The official WordPress Forum is the great place to get solutions plus there are also thousands of WordPress developers and designers who can help you.
What is The Relation of WordPress to Hosting Account and Domain Name?
Consider this example:
While working in the office; you pick up a new file, write the name and reference number on it, then jot down important notes on some pages and finally put this file in office cabinet … so your other colleagues can use it too.
Simple! Now, apply the same example here.
Consider the file name (or reference) as the domain name.
The notes you jot down are like your articles or posts on your blog.
And finally, the hosting account serves the purpose of office cabinet … where it is available to other people.
OK, But How to Install WordPress?
There are many methods to install WordPress, but since making things easier and simpler is the goal of this site, I’ll guide you through the easiest procedure:
There are many software programs like Quick Install, Softaculous, Fantastico, and Mojo Marketplace, which facilitate to install WordPress with just click of a mouse.
I cover here my favorite one i.e. Quick Installer. (You can select any other option as the procedure is almost same.)
Step 1: Login to your HostGator cPanel (means Control Panel).
How to access HostGator cPanel? There are three easy methods:
- Look in your inbox for the Welcome Email from HostGator and follow directions to access cPanel … Or
- Go to http://yourdomainname/cpanel and login … Or
- Go to https://portal.hostgator.com/login and then click the button “Launch cPanel”.
Step 2: After accessing cPanel, scroll down to “Software Bar” and click “Quick Install”.
Step 3: You’ll land on ‘Site Builder and CMS’ where many free and paid options to install WordPress are given. No need to go for any paid option. Select the free WordPress, as shown in the image below:
Step 4: Now, select your domain name (from drop down button; the domain which you have bought in the previous step). Next to this is ‘/ directory’ … Leave this blank and press ‘Next’.
Step 5: Provide a title for your site. Choose anyone as you can easily change it later.
Next, for the admin account, provide a username, password, and email address.
You will also need to enter the first and last name of the admin user.
Don’t lose these, because you’ll need them to log into the WordPress Administration Area!
Click on ‘Install WordPress’ button to begin the installation.
QuickInstall will now install WordPress for you. You will see a progress bar and later success message when it is done.
Congratulations, You’ve successfully installed WordPress.
PART 2: WORDPRESS BASIC SETTINGS
Understanding WP Admin Area:
To build and develop your site, you have to access WordPress Administration Panel. For this purpose, type this URL in Google Search Bar:
When you add ” /wp-admin ” after your domain name, you'll get access to your WP Admin Panel where you can build, edit and design your whole site.
Enter your Admin username and password and then click login.
When you log in, you find two main parts of WordPress Administration Panel:
- Main Navigation: This is present on the left side of the screen. When you hover the mouse on each item, a sub-menu emerges out making it easier to operate.
- Work Area: It occupies the main area of the screen where the result of a navigation button appears.
There are two other parts of this Admin Panel (i.e. Header and Footer) but they are of less importance and you can learn them yourself once you accustom to use WP Dashboard.
After installing WordPress, the first step is to scroll down the main navigation and go to ‘Settings’. Under setting tab, there are many sub-menus … Let’s tackle each of them one by one:
a. General Settings (Settings > General):
Type your site title. This title appears on the top of your website.
Tagline is a catchy phrase, shown under your site title. It serves three purposes:
- It gets the immediate attention of people.
- It enhances your branding.
- It tells something more to visitors about your site.
Examples of Famous Tag Lines:
- Nike Just Do it!
- Apple Think Different
- BMW Designed for Driving Pleasure
- L'Oreal Because you're worth it!
So you should also be creative and unique in your tagline.
But at the same time, do not spend too much time in search of an perfect tagline. You just start learning internet marketing … not running a million dollar company.
For finalizing your tagline, 5 to 10 minutes of brainstorming is more than enough.
Later, your brain suggests more ideas while you are doing other tasks during day … and then you can come here again and easily edit your tagline any time you want.
iii. Site Address:
This is the address of your site. This sets how visitors find your blog.
You can select address either with or without ‘www’. It makes no difference and it is entirely your choice.
For example, it may be http://example.com or http://www.example.com
In WordPress Address URL, write your domain name.
Site Address URL is the address shown on your home page. It’s better to have the same name as WordPress Address. However, if you want to set different homepage name than your website address, write it in the given space.
iv. Email Address:
Nothing to explain. Just write your email address. You’ll require this email to login the WordPress Admin Panel.
Uncheck this option so that only you have access to your site.
vi. New User Default Role:
Set this to default one ‘Subscriber’. It means that any new user of the site has no authority to contribute to your site or edit your site. He can only subscribe to get updates.
vii. Site Language:
Since you want to work and earn as an internet marketer, and you have to target Tier 1 countries so it’s better to use the default language, that is, English (U.S).
Tier 1 means countries where 90% online buying and selling takes place. This includes US, Canada, UK, Australia, and Newzeland.
viii. Time Zone:
Set your time zone here. If you don’t know, just Google it. Write in Google search box, what is the time zone of ____ (name of your country).
ix. Date and Time Format: Set this according to your preference.
x. Week Starts on: As per your choice.
Finally, save all these settings.
b. Writing Settings (Settings > Writing):
Two options are given under formatting:
- Check the first option and this will convert symbols into a graphical emoticon.
- Check the second one and WordPress will correct any invalid XHTML that may cause problems with the layout.
ii. Default Post Category: Select category where you want your posts to be placed.
iii. Default Post Format: Set it as ‘Standard'.
iv. Default Link Category: Blogroll
v. Post via Email:
If you want to publish your post by email, this feature facilitates you.
vi. Update Services:
By default, only one url is there. Delete this url and copy and paste following URLs. The more, the better as you'll get more visitors and more traffic.
vii. Your Custom Content Types: Leave these options unchecked.
c. Reading Settings (Settings > Reading)
i. Your Homepage Displays:
If you are a beginner and till now have no pages on site, then you should visit here again … after creating some pages on your site.
However, keep on reading to get the concept.
A homepage is the first page of your site which appears on a visitor's screen when he writes your domain name in Google search box. Since it's the very first introduction of your site, you should make it very strong and valuable.
A blog is that page of your site where all your posts are assembled from latest to the first post.
Look the above image. WordPress gives you two options that where you would like your visitors to land on your site:
- The first option is; do you like your visitors to land on your latest post (means blog page) — or
- Do you want them to land on static (fix) homepage?
If you select the first option, you need a blog page on your site where all your latest posts are displayed.
If you want to take the second option, then you must have two separate pages; one for your home page and one for your posts.
From drop down menu, you can select which page you like to set for home page and which one for your posts.
ii. Bolg Pages Show at Most: This means how many posts you want to show on your Blog page. Keep the default number 10.
iii. Syndication Feeds: These are the number of posts people will see when they download any of your site's feeds. Keep the default number.
iv. For Each Article in Feed, Show: This means that on your blog page, whether you want to show full posts — one after the other OR you want to show a snippet (summary) of each post. Check the summary option.
v. Search Engine Visibility: Yes … A big yes! We are doing everything to rank in search engine results. So keep the box unchecked as we don't want to discourage search engines from indexing our site.
vi. Related Posts: It is an important ranking factor of Google that how much time a visitor spends on your site. To increase this on-site time, it's a famous practice to engage visitors by showing them Related Posts.
So check the first two options.
And the next two options, it's up to your choice.
Do you want to show the date when the post is added and the category of it?
I generally keep them unchecked. I don't want to show the date and category of my posts.
The reason is that a visitor may be interested in my article but seeing the date (which is, say, 6 months past), he/she may leave thinking that the information is too old. Or seeing the category, he decides he is not interested in this category.
v. Follower Setting: Keep them as default.
Save these settings.
d. Discussion Settings (Settings > Discussion)
Discussion Settings mean chat between you and your visitors. They read any of your blog post and comment … and you reply back to them. In this discussion setting, you manage and control dialogues with your visitors.
i. Default Article Settings: Check all the options as these help to increase number of visitors and comments to your blog.
ii. Other Comment Settings: Only check the first option which shows “Comment author must fill out name and email”. Leave all other fields as default.
iii. Email Me Whenever: Check both the fields.
iv. Before a Comment Appears: Check the first one “Comment must be manually approved”. It is essential to protect your blog from spam messages.
Leave all other fields as default and Save these settings.
Under this ‘Setting', you'll find many other sub-menus like media and others but you don't need them now. So leave all other sub-menus and keep them as default.
Are You Confused … And Worried?
Building your blog in WordPress is an important step … and you can't realize your dream of online earning skipping this step. If you are still confused, I'm at your back! Follow these things and you'll right back on your track.
First thing, you should do is … to just Relax!
Next, instead of just skimming the post, take action and do all the steps Now!
Finally, if still there are problems you face, the last step is to get more guidance from online courses. Well, out of hundreds of junk online courses, I handpicked the best one for you!
Go through this course … and solve your problems FAST! You have actually No Excuses now of not earning online!!
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THE WEBSITE HANDBOOK